Getting a word in edgeways: the survival of discourse in audiovisual astronomy

Mahoney, Terry J. (2005) Getting a word in edgeways: the survival of discourse in audiovisual astronomy. In: Teaching and Learning Astronomy. Cambridge University Press, pp. 177-182.

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Abstract

Astronomy communicators and educators today enjoy a sophisticated array of audiovisual packages for getting their message across to audiences, but is the ratio of text to illustration always effectively balanced? Images often fail to illustrate the meaning of the text and instead simply adorn it. Images often drive discourse, instead of discourse determining the choice and quantity of illustrations. Astronomy educators involved in selecting audiovisual aids in their teaching, or in the preparation of such products. need to weigh the effectiveness of the media they use. l suggest some criteria for getting the balance right between text and audiovisual content. I further argue that the text of a discourse must always be firmly in the driver's seat. I look at examples in printed and audiovisual matter where the influence of imagery and flashy graphics has led to presentation being given priority over content.

Item Type: Book Section
Subjects: Astronomy Education Research
Depositing User: Dr Michael Fitzgerald
Date Deposited: 25 Sep 2017 00:11
Last Modified: 20 Aug 2018 16:03
URI: http://istardb.org/id/eprint/1144

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